Global Customer Journey Analytics Market
95 Pages | Services

Global Customer Journey Analytics Market Size, Status and Forecast 2021-2027

  • Published Date : 04-06-2021
  • Pages : 95
  • Report Id : 32627
  • Categories : Services

In the component segment, the customer journey analytics software segment is expected to gain a larger market share during the forecast period. The demand for customer journey analytics software is rising, as organizations need a solution to monitor and analyze customer interactions to understand their feelings, emotions, and sentiments. Customer journey analytics vendors provide software that assist companies with the data collection and analysis for generating meaningful insights into customer sentiments, voice of the customer, and the volume of interactions. Customer journey analytics software analyze the data in different formats, such as video, images, text, or audio.
Among touchpoints, the email segment is expected to continue its dominance owing to its increasing use in promoting new offers and resolving queries. The mobile segment is expected to grow at the fastest rate, due to an increased volume of interactions through mobile apps during early stages of customer journeys as well as growing adoption of smartphones among consumers.
In 2020, the global Customer Journey Analytics market size was xx million US$ and it is expected to reach xx million US$ by the end of 2027, with a CAGR of 19.5% during 2021-2027.

This report focuses on the global Customer Journey Analytics status, future forecast, growth opportunity, key market and key players. The study objectives are to present the Customer Journey Analytics development in United States, Europe and China.

The key players covered in this study
Salesforce
IBM
Adobe Systems
Nice Systems
SAP
Verint Systems
Pointillist
Clickfox
Quadient
Kitewheel
Servion
Callminer

Market segment by Type, the product can be split into
Web
Social media
Mobile
Email
Branch/store
Call center
Others (surveys, promotional events, and sales representatives)

Market segment by Application, split into
Customer segmentation and targeting
Customer behavioral analysis
Customer churn analysis
Campaign management
Brand management
Product management
Others (customer loyalty and process management)

Market segment by Regions/Countries, this report covers
United States
Europe
China
Japan
Southeast Asia
India
Central & South America

The study objectives of this report are:
To analyze global Customer Journey Analytics status, future forecast, growth opportunity, key market and key players.
To present the Customer Journey Analytics development in United States, Europe and China.
To strategically profile the key players and comprehensively analyze their development plan and strategies.
To define, describe and forecast the market by product type, market and key regions.

In this study, the years considered to estimate the market size of Customer Journey Analytics are as follows:
History Year: 2016-2020
Base Year: 2020
Estimated Year: 2021
Forecast Year 2021 to 2027
For the data information by region, company, type and application, 2020 is considered as the base year. Whenever data information was unavailable for the base year, the prior year has been considered.


Table of Contents

1 Report Overview
1.1 Study Scope
1.2 Key Market Segments
1.3 Players Covered
1.4 Market Analysis by Type
1.4.1 Global Customer Journey Analytics Market Size Growth Rate by Type ( 2016-2027)
1.4.2 Web
1.4.3 Social media
1.4.4 Mobile
1.4.5 Email
1.4.6 Branch/store
1.4.7 Call center
1.4.8 Others (surveys, promotional events, and sales representatives)
1.5 Market by Application
1.5.1 Global Customer Journey Analytics Market Share by Application ( 2016-2027)
1.5.2 Customer segmentation and targeting
1.5.3 Customer behavioral analysis
1.5.4 Customer churn analysis
1.5.5 Campaign management
1.5.6 Brand management
1.5.7 Product management
1.5.8 Others (customer loyalty and process management)
1.6 Study Objectives
1.7 Years Considered

2 Global Growth Trends
2.1 Customer Journey Analytics Market Size
2.2 Customer Journey Analytics Growth Trends by Regions
2.2.1 Customer Journey Analytics Market Size by Regions ( 2016-2027)
2.2.2 Customer Journey Analytics Market Share by Regions ( 2016-2021)
2.3 Industry Trends
2.3.1 Market Top Trends
2.3.2 Market Drivers
2.3.3 Market Opportunities

3 Market Share by Key Players
3.1 Customer Journey Analytics Market Size by Manufacturers
3.1.1 Global Customer Journey Analytics Revenue by Manufacturers ( 2016-2021)
3.1.2 Global Customer Journey Analytics Revenue Market Share by Manufacturers ( 2016-2021)
3.1.3 Global Customer Journey Analytics Market Concentration Ratio (CR5 and HHI)
3.2 Customer Journey Analytics Key Players Head office and Area Served
3.3 Key Players Customer Journey Analytics Product/Solution/Service
3.4 Date of Enter into Customer Journey Analytics Market
3.5 Mergers & Acquisitions, Expansion Plans

4 Breakdown Data by Type and Application
4.1 Global Customer Journey Analytics Market Size by Type ( 2016-2021)
4.2 Global Customer Journey Analytics Market Size by Application ( 2016-2021)

5 United States
5.1 United States Customer Journey Analytics Market Size ( 2016-2021)
5.2 Customer Journey Analytics Key Players in United States
5.3 United States Customer Journey Analytics Market Size by Type
5.4 United States Customer Journey Analytics Market Size by Application

6 Europe
6.1 Europe Customer Journey Analytics Market Size ( 2016-2021)
6.2 Customer Journey Analytics Key Players in Europe
6.3 Europe Customer Journey Analytics Market Size by Type
6.4 Europe Customer Journey Analytics Market Size by Application

7 China
7.1 China Customer Journey Analytics Market Size ( 2016-2021)
7.2 Customer Journey Analytics Key Players in China
7.3 China Customer Journey Analytics Market Size by Type
7.4 China Customer Journey Analytics Market Size by Application

8 Japan
8.1 Japan Customer Journey Analytics Market Size ( 2016-2021)
8.2 Customer Journey Analytics Key Players in Japan
8.3 Japan Customer Journey Analytics Market Size by Type
8.4 Japan Customer Journey Analytics Market Size by Application

9 Southeast Asia
9.1 Southeast Asia Customer Journey Analytics Market Size ( 2016-2021)
9.2 Customer Journey Analytics Key Players in Southeast Asia
9.3 Southeast Asia Customer Journey Analytics Market Size by Type
9.4 Southeast Asia Customer Journey Analytics Market Size by Application

10 India
10.1 India Customer Journey Analytics Market Size ( 2016-2021)
10.2 Customer Journey Analytics Key Players in India
10.3 India Customer Journey Analytics Market Size by Type
10.4 India Customer Journey Analytics Market Size by Application

11 Central & South America
11.1 Central & South America Customer Journey Analytics Market Size ( 2016-2021)
11.2 Customer Journey Analytics Key Players in Central & South America
11.3 Central & South America Customer Journey Analytics Market Size by Type
11.4 Central & South America Customer Journey Analytics Market Size by Application

12 International Players Profiles
12.1 Salesforce
12.1.1 Salesforce Company Details
12.1.2 Company Description and Business Overview
12.1.3 Customer Journey Analytics Introduction
12.1.4 Salesforce Revenue in Customer Journey Analytics Business ( 2016-2021)
12.1.5 Salesforce Recent Development
12.2 IBM
12.2.1 IBM Company Details
12.2.2 Company Description and Business Overview
12.2.3 Customer Journey Analytics Introduction
12.2.4 IBM Revenue in Customer Journey Analytics Business ( 2016-2021)
12.2.5 IBM Recent Development
12.3 Adobe Systems
12.3.1 Adobe Systems Company Details
12.3.2 Company Description and Business Overview
12.3.3 Customer Journey Analytics Introduction
12.3.4 Adobe Systems Revenue in Customer Journey Analytics Business ( 2016-2021)
12.3.5 Adobe Systems Recent Development
12.4 Nice Systems
12.4.1 Nice Systems Company Details
12.4.2 Company Description and Business Overview
12.4.3 Customer Journey Analytics Introduction
12.4.4 Nice Systems Revenue in Customer Journey Analytics Business ( 2016-2021)
12.4.5 Nice Systems Recent Development
12.5 SAP
12.5.1 SAP Company Details
12.5.2 Company Description and Business Overview
12.5.3 Customer Journey Analytics Introduction
12.5.4 SAP Revenue in Customer Journey Analytics Business ( 2016-2021)
12.5.5 SAP Recent Development
12.6 Verint Systems
12.6.1 Verint Systems Company Details
12.6.2 Company Description and Business Overview
12.6.3 Customer Journey Analytics Introduction
12.6.4 Verint Systems Revenue in Customer Journey Analytics Business ( 2016-2021)
12.6.5 Verint Systems Recent Development
12.7 Pointillist
12.7.1 Pointillist Company Details
12.7.2 Company Description and Business Overview
12.7.3 Customer Journey Analytics Introduction
12.7.4 Pointillist Revenue in Customer Journey Analytics Business ( 2016-2021)
12.7.5 Pointillist Recent Development
12.8 Clickfox
12.8.1 Clickfox Company Details
12.8.2 Company Description and Business Overview
12.8.3 Customer Journey Analytics Introduction
12.8.4 Clickfox Revenue in Customer Journey Analytics Business ( 2016-2021)
12.8.5 Clickfox Recent Development
12.9 Quadient
12.9.1 Quadient Company Details
12.9.2 Company Description and Business Overview
12.9.3 Customer Journey Analytics Introduction
12.9.4 Quadient Revenue in Customer Journey Analytics Business ( 2016-2021)
12.9.5 Quadient Recent Development
12.10 Kitewheel
12.10.1 Kitewheel Company Details
12.10.2 Company Description and Business Overview
12.10.3 Customer Journey Analytics Introduction
12.10.4 Kitewheel Revenue in Customer Journey Analytics Business ( 2016-2021)
12.10.5 Kitewheel Recent Development
12.11 Servion
12.12 Callminer

13 Market Forecast 2021-2027
13.1 Market Size Forecast by Regions
13.2 United States
13.3 Europe
13.4 China
13.5 Japan
13.6 Southeast Asia
13.7 India
13.8 Central & South America
13.9 Market Size Forecast by Product ( 2021-2027)
13.10 Market Size Forecast by Application ( 2021-2027)

14 Analyst's Viewpoints/Conclusions

15 Appendix
15.1 Research Methodology
15.1.1 Methodology/Research Approach
15.1.1.1 Research Programs/Design
15.1.1.2 Market Size Estimation
12.1.1.3 Market Breakdown and Data Triangulation
15.1.2 Data Source
15.1.2.1 Secondary Sources
15.1.2.2 Primary Sources
15.2 Disclaimer
15.3 Author Details

List of Tables and Figures

Table Customer Journey Analytics Key Market Segments
Table Key Players Customer Journey Analytics Covered
Table Global Customer Journey Analytics Market Size Growth Rate by Type 2016-2027 (Million US$)
Figure Global Customer Journey Analytics Market Size Market Share by Type 2016-2027
Figure Web Figures
Table Key Players of Web
Figure Social media Figures
Table Key Players of Social media
Figure Mobile Figures
Table Key Players of Mobile
Figure Email Figures
Table Key Players of Email
Figure Branch/store Figures
Table Key Players of Branch/store
Figure Call center Figures
Table Key Players of Call center
Figure Others (surveys, promotional events, and sales representatives) Figures
Table Key Players of Others (surveys, promotional events, and sales representatives)
Table Global Customer Journey Analytics Market Size Growth by Application 2016-2027 (Million US$)
Figure Customer segmentation and targeting Case Studies
Figure Customer behavioral analysis Case Studies
Figure Customer churn analysis Case Studies
Figure Campaign management Case Studies
Figure Brand management Case Studies
Figure Product management Case Studies
Figure Others (customer loyalty and process management) Case Studies
Figure Customer Journey Analytics Report Years Considered
Table Global Customer Journey Analytics Market Size 2016-2027 (Million US$)
Figure Global Customer Journey Analytics Market Size and Growth Rate 2016-2027 (Million US$)
Table Global Customer Journey Analytics Market Size by Regions 2016-2027 (Million US$)
Table Global Customer Journey Analytics Market Size by Regions 2016-2021 (Million US$)
Table Global Customer Journey Analytics Market Share by Regions 2016-2021
Figure Global Customer Journey Analytics Market Share by Regions 2016-2021
Figure Global Customer Journey Analytics Market Share by Regions 2019
Table Market Top Trends
Table Global Customer Journey Analytics Revenue by Manufacturers ( 2016-2021) (Million US$)
Table Global Customer Journey Analytics Market Share by Manufacturers ( 2016-2021)
Figure Global Customer Journey Analytics Market Share by Manufacturers in 2020
Table Global Customer Journey Analytics Manufacturers Market Concentration Ratio (CR5 and HHI)
Table Key Players Head office and Area Served
Table Key Players Customer Journey Analytics Product/Solution/Service
Table Date of Enter into Customer Journey Analytics Market
Table Mergers & Acquisitions, Expansion Plans
Table Global Customer Journey Analytics Market Size by Type ( 2016-2021) (Million US$)
Table Global Customer Journey Analytics Market Size Share by Type ( 2016-2021)
Figure Global Customer Journey Analytics Market Size Market Share by Type ( 2016-2021)
Table Global Customer Journey Analytics Market Size by Application ( 2016-2021) (Million US$)
Table Global Customer Journey Analytics Market Size Share by Application ( 2016-2021)
Figure Global Customer Journey Analytics Market Size Market Share by Application ( 2016-2021)
Figure Global Customer Journey Analytics Revenue Market Share by Application in 2020
Figure United States Customer Journey Analytics Market Size 2016-2021 (Million US$)
Table United States Key Players Customer Journey Analytics Revenue ( 2020-2021) (Million US$)
Table United States Key Players Customer Journey Analytics Market Share ( 2020-2021)
Table United States Customer Journey Analytics Market Size by Type ( 2016-2021) (Million US$)
Table United States Customer Journey Analytics Market Share by Type ( 2016-2021)
Table United States Customer Journey Analytics Market Size by Application ( 2016-2021) (Million US$)
Table United States Customer Journey Analytics Market Share by Application ( 2016-2021)
Figure Europe Customer Journey Analytics Market Size 2016-2021 (Million US$)
Table Europe Key Players Customer Journey Analytics Revenue ( 2020-2021) (Million US$)
Table Europe Key Players Customer Journey Analytics Market Share ( 2020-2021)
Table Europe Customer Journey Analytics Market Size by Type ( 2016-2021) (Million US$)
Table Europe Customer Journey Analytics Market Share by Type ( 2016-2021)
Table Europe Customer Journey Analytics Market Size by Application ( 2016-2021) (Million US$)
Table Europe Customer Journey Analytics Market Share by Application ( 2016-2021)
Figure China Customer Journey Analytics Market Size 2016-2021 (Million US$)
Table China Key Players Customer Journey Analytics Revenue ( 2020-2021) (Million US$)
Table China Key Players Customer Journey Analytics Market Share ( 2020-2021)
Table China Customer Journey Analytics Market Size by Type (2014- 20209) (Million US$)
Table China Customer Journey Analytics Market Share by Type ( 2016-2021)
Table China Customer Journey Analytics Market Size by Application ( 2016-2021) (Million US$)
Table China Customer Journey Analytics Market Share by Application ( 2016-2021)
Figure Japan Customer Journey Analytics Market Size 2016-2021 (Million US$)
Table Japan Key Players Customer Journey Analytics Revenue ( 2020-2021) (Million US$)
Table Japan Key Players Customer Journey Analytics Market Share ( 2020-2021)
Table Japan Customer Journey Analytics Market Size by Type ( 2016-2021) (Million US$)
Table Japan Customer Journey Analytics Market Share by Type ( 2016-2021)
Table Japan Customer Journey Analytics Market Size by Application ( 2016-2021) (Million US$)
Table Japan Customer Journey Analytics Market Share by Application ( 2016-2021)
Figure Southeast Asia Customer Journey Analytics Market Size 2016-2021 (Million US$)
Table Southeast Asia Key Players Customer Journey Analytics Revenue ( 2020-2021) (Million US$)
Table Southeast Asia Key Players Customer Journey Analytics Market Share ( 2020-2021)
Table Southeast Asia Customer Journey Analytics Market Size by Type ( 2016-2021) (Million US$)
Table Southeast Asia Customer Journey Analytics Market Share by Type ( 2016-2021)
Table Southeast Asia Customer Journey Analytics Market Size by Application ( 2016-2021) (Million US$)
Table Southeast Asia Customer Journey Analytics Market Share by Application ( 2016-2021)
Figure India Customer Journey Analytics Market Size 2016-2021 (Million US$)
Table India Key Players Customer Journey Analytics Revenue ( 2020-2021) (Million US$)
Table India Key Players Customer Journey Analytics Market Share ( 2020-2021)
Table India Customer Journey Analytics Market Size by Type ( 2016-2021) (Million US$)
Table India Customer Journey Analytics Market Share by Type ( 2016-2021)
Table India Customer Journey Analytics Market Size by Application ( 2016-2021) (Million US$)
Table India Customer Journey Analytics Market Share by Application ( 2016-2021)
Figure Central & South America Customer Journey Analytics Market Size 2016-2021 (Million US$)
Table Central & South America Key Players Customer Journey Analytics Revenue ( 2020-2021) (Million US$)
Table Central & South America Key Players Customer Journey Analytics Market Share ( 2020-2021)
Table Central & South America Customer Journey Analytics Market Size by Type ( 2016-2021) (Million US$)
Table Central & South America Customer Journey Analytics Market Share by Type ( 2016-2021)
Table Central & South America Customer Journey Analytics Market Size by Application ( 2016-2021) (Million US$)
Table Central & South America Customer Journey Analytics Market Share by Application ( 2016-2021)
Table Salesforce Company Details
Table Salesforce Revenue in Customer Journey Analytics Business ( 2016-2021) (Million US$)
Figure Salesforce Revenue Growth Rate in Customer Journey Analytics Business ( 2016-2021)
Table Salesforce Recent Development
Table IBM Company Details
Table IBM Revenue in Customer Journey Analytics Business ( 2016-2021)(Million US$)
Figure IBM Revenue Growth Rate in Customer Journey Analytics Business ( 2016-2021)
Table IBM Recent Development
Table Adobe Systems Company Details
Table Adobe Systems Revenue in Customer Journey Analytics Business ( 2016-2021)(Million US$)
Figure Adobe Systems Revenue Growth Rate in Customer Journey Analytics Business ( 2016-2021)
Table Adobe Systems Recent Development
Table Nice Systems Company Details
Table Nice Systems Revenue in Customer Journey Analytics Business ( 2016-2021)(Million US$)
Figure Nice Systems Revenue Growth Rate in Customer Journey Analytics Business ( 2016-2021)
Table Nice Systems Recent Development
Table SAP Company Details
Table SAP Revenue in Customer Journey Analytics Business ( 2016-2021)(Million US$)
Figure SAP Revenue Growth Rate in Customer Journey Analytics Business ( 2016-2021)
Table SAP Recent Development
Table Verint Systems Company Details
Table Verint Systems Revenue in Customer Journey Analytics Business ( 2016-2021)(Million US$)
Figure Verint Systems Revenue Growth Rate in Customer Journey Analytics Business ( 2016-2021)
Table Verint Systems Recent Development
Table Pointillist Company Details
Table Pointillist Revenue in Customer Journey Analytics Business ( 2016-2021)(Million US$)
Figure Pointillist Revenue Growth Rate in Customer Journey Analytics Business ( 2016-2021)
Table Pointillist Recent Development
Table Clickfox Company Details
Table Clickfox Revenue in Customer Journey Analytics Business ( 2016-2021)(Million US$)
Figure Clickfox Revenue Growth Rate in Customer Journey Analytics Business ( 2016-2021)
Table Clickfox Recent Development
Table Quadient Company Details
Table Quadient Revenue in Customer Journey Analytics Business ( 2016-2021)(Million US$)
Figure Quadient Revenue Growth Rate in Customer Journey Analytics Business ( 2016-2021)
Table Quadient Recent Development
Table Kitewheel Company Details
Table Kitewheel Revenue in Customer Journey Analytics Business ( 2016-2021)(Million US$)
Figure Kitewheel Revenue Growth Rate in Customer Journey Analytics Business ( 2016-2021)
Table Kitewheel Recent Development
Table Servion Company Details
Table Callminer Company Details
Table Global Customer Journey Analytics Market Size by Regions (Million US$) 2021-2027
Figure Global Customer Journey Analytics Market Size Share by Regions ( 2021-2027)
Figure Global Customer Journey Analytics Market Size Share by Regions in 2027
Figure United States Customer Journey Analytics Market Size Forecast ( 2021-2027)(Million USD)
Figure Europe Customer Journey Analytics Market Size Forecast ( 2021-2027)(Million USD)
Figure China Customer Journey Analytics Market Size Forecast ( 2021-2027)(Million USD)
Figure Japan Customer Journey Analytics Market Size Forecast ( 2021-2027)(Million USD)
Figure Southeast Asia Customer Journey Analytics Market Size Forecast ( 2021-2027)(Million USD)
Figure India Customer Journey Analytics Market Size Forecast ( 2021-2027)(Million USD)
Figure Central & South America Customer Journey Analytics Market Size Forecast ( 2021-2027)(Million USD)
Table Global Customer Journey Analytics Market Size by Product ( 2021-2027) (Million US$)
Figure Global Customer Journey Analytics Market Size by Product ( 2021-2027)
Figure Global Customer Journey Analytics Market Size by Product in 2027
Table Global Customer Journey Analytics Market Size by Application ( 2021-2027) (Million US$)
Figure Global Customer Journey Analytics Market Size by Application ( 2021-2027)
Figure Global Customer Journey Analytics Market Size by Application in 2027
Table Research Programs/Design for This Report
Figure Bottom-up and Top-down Approaches for This Report
Figure Data Triangulation
Table Key Data Information from Secondary Sources
Table Key Data Information from Primary Sources

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