Global Marketing Software Market
93 Pages | Services

Global Marketing Software Market Size, Status and Forecast 2021-2027

  • Published Date : 01-06-2021
  • Pages : 93
  • Report Id : 30733
  • Categories : Services

Digital marketing software offers the prospect of improving the customer interaction through various sources such as instant messaging systems, social networking sites, and mobile apps. The rise in adoption of digital marketing software is attributable to the increase in digital marketing budgets in organizations, widespread social media platforms, and increased internet penetration. Moreover, the cloud solutions have also played a prominent role owing to its benefits including minimum IT investments, cost effectiveness, and ease of accessibility.
In 2020, the global Marketing Software market size was xx million US$ and it is expected to reach xx million US$ by the end of 2027, with a CAGR of xx% during 2021-2027.

This report focuses on the global Marketing Software status, future forecast, growth opportunity, key market and key players. The study objectives are to present the Marketing Software development in United States, Europe and China.

The key players covered in this study
Adobe Systems
Oracle
SAP
Salesforce
IBM
Marketo
Microsoft
Hubspot
SAS Institute
Act-On Software

Market segment by Type, the product can be split into
Customer Relationship Management Software
Email Marketing Software
Social Media Advertising
Search Marketing Software
Web Content Management Software
Marketing Automation Software
Campaign Management
Video Advertising

Market segment by Application, split into
Professional Service
Managed Service

Market segment by Regions/Countries, this report covers
United States
Europe
China
Japan
Southeast Asia
India
Central & South America

The study objectives of this report are:
To analyze global Marketing Software status, future forecast, growth opportunity, key market and key players.
To present the Marketing Software development in United States, Europe and China.
To strategically profile the key players and comprehensively analyze their development plan and strategies.
To define, describe and forecast the market by product type, market and key regions.

In this study, the years considered to estimate the market size of Marketing Software are as follows:
History Year: 2016-2020
Base Year: 2020
Estimated Year: 2021
Forecast Year 2021 to 2027
For the data information by region, company, type and application, 2020 is considered as the base year. Whenever data information was unavailable for the base year, the prior year has been considered.


Table of Contents

1 Report Overview
1.1 Study Scope
1.2 Key Market Segments
1.3 Players Covered
1.4 Market Analysis by Type
1.4.1 Global Marketing Software Market Size Growth Rate by Type ( 2016-2027)
1.4.2 Customer Relationship Management Software
1.4.3 Email Marketing Software
1.4.4 Social Media Advertising
1.4.5 Search Marketing Software
1.4.6 Web Content Management Software
1.4.7 Marketing Automation Software
1.4.8 Campaign Management
1.4.9 Video Advertising
1.5 Market by Application
1.5.1 Global Marketing Software Market Share by Application ( 2016-2027)
1.5.2 Professional Service
1.5.3 Managed Service
1.6 Study Objectives
1.7 Years Considered

2 Global Growth Trends
2.1 Marketing Software Market Size
2.2 Marketing Software Growth Trends by Regions
2.2.1 Marketing Software Market Size by Regions ( 2016-2027)
2.2.2 Marketing Software Market Share by Regions ( 2016-2021)
2.3 Industry Trends
2.3.1 Market Top Trends
2.3.2 Market Drivers
2.3.3 Market Opportunities

3 Market Share by Key Players
3.1 Marketing Software Market Size by Manufacturers
3.1.1 Global Marketing Software Revenue by Manufacturers ( 2016-2021)
3.1.2 Global Marketing Software Revenue Market Share by Manufacturers ( 2016-2021)
3.1.3 Global Marketing Software Market Concentration Ratio (CR5 and HHI)
3.2 Marketing Software Key Players Head office and Area Served
3.3 Key Players Marketing Software Product/Solution/Service
3.4 Date of Enter into Marketing Software Market
3.5 Mergers & Acquisitions, Expansion Plans

4 Breakdown Data by Type and Application
4.1 Global Marketing Software Market Size by Type ( 2016-2021)
4.2 Global Marketing Software Market Size by Application ( 2016-2021)

5 United States
5.1 United States Marketing Software Market Size ( 2016-2021)
5.2 Marketing Software Key Players in United States
5.3 United States Marketing Software Market Size by Type
5.4 United States Marketing Software Market Size by Application

6 Europe
6.1 Europe Marketing Software Market Size ( 2016-2021)
6.2 Marketing Software Key Players in Europe
6.3 Europe Marketing Software Market Size by Type
6.4 Europe Marketing Software Market Size by Application

7 China
7.1 China Marketing Software Market Size ( 2016-2021)
7.2 Marketing Software Key Players in China
7.3 China Marketing Software Market Size by Type
7.4 China Marketing Software Market Size by Application

8 Japan
8.1 Japan Marketing Software Market Size ( 2016-2021)
8.2 Marketing Software Key Players in Japan
8.3 Japan Marketing Software Market Size by Type
8.4 Japan Marketing Software Market Size by Application

9 Southeast Asia
9.1 Southeast Asia Marketing Software Market Size ( 2016-2021)
9.2 Marketing Software Key Players in Southeast Asia
9.3 Southeast Asia Marketing Software Market Size by Type
9.4 Southeast Asia Marketing Software Market Size by Application

10 India
10.1 India Marketing Software Market Size ( 2016-2021)
10.2 Marketing Software Key Players in India
10.3 India Marketing Software Market Size by Type
10.4 India Marketing Software Market Size by Application

11 Central & South America
11.1 Central & South America Marketing Software Market Size ( 2016-2021)
11.2 Marketing Software Key Players in Central & South America
11.3 Central & South America Marketing Software Market Size by Type
11.4 Central & South America Marketing Software Market Size by Application

12 International Players Profiles
12.1 Adobe Systems
12.1.1 Adobe Systems Company Details
12.1.2 Company Description and Business Overview
12.1.3 Marketing Software Introduction
12.1.4 Adobe Systems Revenue in Marketing Software Business ( 2016-2021)
12.1.5 Adobe Systems Recent Development
12.2 Oracle
12.2.1 Oracle Company Details
12.2.2 Company Description and Business Overview
12.2.3 Marketing Software Introduction
12.2.4 Oracle Revenue in Marketing Software Business ( 2016-2021)
12.2.5 Oracle Recent Development
12.3 SAP
12.3.1 SAP Company Details
12.3.2 Company Description and Business Overview
12.3.3 Marketing Software Introduction
12.3.4 SAP Revenue in Marketing Software Business ( 2016-2021)
12.3.5 SAP Recent Development
12.4 Salesforce
12.4.1 Salesforce Company Details
12.4.2 Company Description and Business Overview
12.4.3 Marketing Software Introduction
12.4.4 Salesforce Revenue in Marketing Software Business ( 2016-2021)
12.4.5 Salesforce Recent Development
12.5 IBM
12.5.1 IBM Company Details
12.5.2 Company Description and Business Overview
12.5.3 Marketing Software Introduction
12.5.4 IBM Revenue in Marketing Software Business ( 2016-2021)
12.5.5 IBM Recent Development
12.6 Marketo
12.6.1 Marketo Company Details
12.6.2 Company Description and Business Overview
12.6.3 Marketing Software Introduction
12.6.4 Marketo Revenue in Marketing Software Business ( 2016-2021)
12.6.5 Marketo Recent Development
12.7 Microsoft
12.7.1 Microsoft Company Details
12.7.2 Company Description and Business Overview
12.7.3 Marketing Software Introduction
12.7.4 Microsoft Revenue in Marketing Software Business ( 2016-2021)
12.7.5 Microsoft Recent Development
12.8 Hubspot
12.8.1 Hubspot Company Details
12.8.2 Company Description and Business Overview
12.8.3 Marketing Software Introduction
12.8.4 Hubspot Revenue in Marketing Software Business ( 2016-2021)
12.8.5 Hubspot Recent Development
12.9 SAS Institute
12.9.1 SAS Institute Company Details
12.9.2 Company Description and Business Overview
12.9.3 Marketing Software Introduction
12.9.4 SAS Institute Revenue in Marketing Software Business ( 2016-2021)
12.9.5 SAS Institute Recent Development
12.10 Act-On Software
12.10.1 Act-On Software Company Details
12.10.2 Company Description and Business Overview
12.10.3 Marketing Software Introduction
12.10.4 Act-On Software Revenue in Marketing Software Business ( 2016-2021)
12.10.5 Act-On Software Recent Development

13 Market Forecast 2021-2027
13.1 Market Size Forecast by Regions
13.2 United States
13.3 Europe
13.4 China
13.5 Japan
13.6 Southeast Asia
13.7 India
13.8 Central & South America
13.9 Market Size Forecast by Product ( 2021-2027)
13.10 Market Size Forecast by Application ( 2021-2027)

14 Analyst's Viewpoints/Conclusions

15 Appendix
15.1 Research Methodology
15.1.1 Methodology/Research Approach
15.1.1.1 Research Programs/Design
15.1.1.2 Market Size Estimation
12.1.1.3 Market Breakdown and Data Triangulation
15.1.2 Data Source
15.1.2.1 Secondary Sources
15.1.2.2 Primary Sources
15.2 Disclaimer
15.3 Author Details

List of Tables and Figures

Table Marketing Software Key Market Segments
Table Key Players Marketing Software Covered
Table Global Marketing Software Market Size Growth Rate by Type 2016-2027 (Million US$)
Figure Global Marketing Software Market Size Market Share by Type 2016-2027
Figure Customer Relationship Management Software Figures
Table Key Players of Customer Relationship Management Software
Figure Email Marketing Software Figures
Table Key Players of Email Marketing Software
Figure Social Media Advertising Figures
Table Key Players of Social Media Advertising
Figure Search Marketing Software Figures
Table Key Players of Search Marketing Software
Figure Web Content Management Software Figures
Table Key Players of Web Content Management Software
Figure Marketing Automation Software Figures
Table Key Players of Marketing Automation Software
Figure Campaign Management Figures
Table Key Players of Campaign Management
Figure Video Advertising Figures
Table Key Players of Video Advertising
Table Global Marketing Software Market Size Growth by Application 2016-2027 (Million US$)
Figure Professional Service Case Studies
Figure Managed Service Case Studies
Figure Marketing Software Report Years Considered
Table Global Marketing Software Market Size 2016-2027 (Million US$)
Figure Global Marketing Software Market Size and Growth Rate 2016-2027 (Million US$)
Table Global Marketing Software Market Size by Regions 2016-2027 (Million US$)
Table Global Marketing Software Market Size by Regions 2016-2021 (Million US$)
Table Global Marketing Software Market Share by Regions 2016-2021
Figure Global Marketing Software Market Share by Regions 2016-2021
Figure Global Marketing Software Market Share by Regions 2019
Table Market Top Trends
Table Global Marketing Software Revenue by Manufacturers ( 2016-2021) (Million US$)
Table Global Marketing Software Market Share by Manufacturers ( 2016-2021)
Figure Global Marketing Software Market Share by Manufacturers in 2020
Table Global Marketing Software Manufacturers Market Concentration Ratio (CR5 and HHI)
Table Key Players Head office and Area Served
Table Key Players Marketing Software Product/Solution/Service
Table Date of Enter into Marketing Software Market
Table Mergers & Acquisitions, Expansion Plans
Table Global Marketing Software Market Size by Type ( 2016-2021) (Million US$)
Table Global Marketing Software Market Size Share by Type ( 2016-2021)
Figure Global Marketing Software Market Size Market Share by Type ( 2016-2021)
Table Global Marketing Software Market Size by Application ( 2016-2021) (Million US$)
Table Global Marketing Software Market Size Share by Application ( 2016-2021)
Figure Global Marketing Software Market Size Market Share by Application ( 2016-2021)
Figure Global Marketing Software Revenue Market Share by Application in 2020
Figure United States Marketing Software Market Size 2016-2021 (Million US$)
Table United States Key Players Marketing Software Revenue ( 2020-2021) (Million US$)
Table United States Key Players Marketing Software Market Share ( 2020-2021)
Table United States Marketing Software Market Size by Type ( 2016-2021) (Million US$)
Table United States Marketing Software Market Share by Type ( 2016-2021)
Table United States Marketing Software Market Size by Application ( 2016-2021) (Million US$)
Table United States Marketing Software Market Share by Application ( 2016-2021)
Figure Europe Marketing Software Market Size 2016-2021 (Million US$)
Table Europe Key Players Marketing Software Revenue ( 2020-2021) (Million US$)
Table Europe Key Players Marketing Software Market Share ( 2020-2021)
Table Europe Marketing Software Market Size by Type ( 2016-2021) (Million US$)
Table Europe Marketing Software Market Share by Type ( 2016-2021)
Table Europe Marketing Software Market Size by Application ( 2016-2021) (Million US$)
Table Europe Marketing Software Market Share by Application ( 2016-2021)
Figure China Marketing Software Market Size 2016-2021 (Million US$)
Table China Key Players Marketing Software Revenue ( 2020-2021) (Million US$)
Table China Key Players Marketing Software Market Share ( 2020-2021)
Table China Marketing Software Market Size by Type (2014-20209) (Million US$)
Table China Marketing Software Market Share by Type ( 2016-2021)
Table China Marketing Software Market Size by Application ( 2016-2021) (Million US$)
Table China Marketing Software Market Share by Application ( 2016-2021)
Figure Japan Marketing Software Market Size 2016-2021 (Million US$)
Table Japan Key Players Marketing Software Revenue ( 2020-2021) (Million US$)
Table Japan Key Players Marketing Software Market Share ( 2020-2021)
Table Japan Marketing Software Market Size by Type ( 2016-2021) (Million US$)
Table Japan Marketing Software Market Share by Type ( 2016-2021)
Table Japan Marketing Software Market Size by Application ( 2016-2021) (Million US$)
Table Japan Marketing Software Market Share by Application ( 2016-2021)
Figure Southeast Asia Marketing Software Market Size 2016-2021 (Million US$)
Table Southeast Asia Key Players Marketing Software Revenue ( 2020-2021) (Million US$)
Table Southeast Asia Key Players Marketing Software Market Share ( 2020-2021)
Table Southeast Asia Marketing Software Market Size by Type ( 2016-2021) (Million US$)
Table Southeast Asia Marketing Software Market Share by Type ( 2016-2021)
Table Southeast Asia Marketing Software Market Size by Application ( 2016-2021) (Million US$)
Table Southeast Asia Marketing Software Market Share by Application ( 2016-2021)
Figure India Marketing Software Market Size 2016-2021 (Million US$)
Table India Key Players Marketing Software Revenue ( 2020-2021) (Million US$)
Table India Key Players Marketing Software Market Share ( 2020-2021)
Table India Marketing Software Market Size by Type ( 2016-2021) (Million US$)
Table India Marketing Software Market Share by Type ( 2016-2021)
Table India Marketing Software Market Size by Application ( 2016-2021) (Million US$)
Table India Marketing Software Market Share by Application ( 2016-2021)
Figure Central & South America Marketing Software Market Size 2016-2021 (Million US$)
Table Central & South America Key Players Marketing Software Revenue ( 2020-2021) (Million US$)
Table Central & South America Key Players Marketing Software Market Share ( 2020-2021)
Table Central & South America Marketing Software Market Size by Type ( 2016-2021) (Million US$)
Table Central & South America Marketing Software Market Share by Type ( 2016-2021)
Table Central & South America Marketing Software Market Size by Application ( 2016-2021) (Million US$)
Table Central & South America Marketing Software Market Share by Application ( 2016-2021)
Table Adobe Systems Company Details
Table Adobe Systems Revenue in Marketing Software Business ( 2016-2021) (Million US$)
Figure Adobe Systems Revenue Growth Rate in Marketing Software Business ( 2016-2021)
Table Adobe Systems Recent Development
Table Oracle Company Details
Table Oracle Revenue in Marketing Software Business ( 2016-2021)(Million US$)
Figure Oracle Revenue Growth Rate in Marketing Software Business ( 2016-2021)
Table Oracle Recent Development
Table SAP Company Details
Table SAP Revenue in Marketing Software Business ( 2016-2021)(Million US$)
Figure SAP Revenue Growth Rate in Marketing Software Business ( 2016-2021)
Table SAP Recent Development
Table Salesforce Company Details
Table Salesforce Revenue in Marketing Software Business ( 2016-2021)(Million US$)
Figure Salesforce Revenue Growth Rate in Marketing Software Business ( 2016-2021)
Table Salesforce Recent Development
Table IBM Company Details
Table IBM Revenue in Marketing Software Business ( 2016-2021)(Million US$)
Figure IBM Revenue Growth Rate in Marketing Software Business ( 2016-2021)
Table IBM Recent Development
Table Marketo Company Details
Table Marketo Revenue in Marketing Software Business ( 2016-2021)(Million US$)
Figure Marketo Revenue Growth Rate in Marketing Software Business ( 2016-2021)
Table Marketo Recent Development
Table Microsoft Company Details
Table Microsoft Revenue in Marketing Software Business ( 2016-2021)(Million US$)
Figure Microsoft Revenue Growth Rate in Marketing Software Business ( 2016-2021)
Table Microsoft Recent Development
Table Hubspot Company Details
Table Hubspot Revenue in Marketing Software Business ( 2016-2021)(Million US$)
Figure Hubspot Revenue Growth Rate in Marketing Software Business ( 2016-2021)
Table Hubspot Recent Development
Table SAS Institute Company Details
Table SAS Institute Revenue in Marketing Software Business ( 2016-2021)(Million US$)
Figure SAS Institute Revenue Growth Rate in Marketing Software Business ( 2016-2021)
Table SAS Institute Recent Development
Table Act-On Software Company Details
Table Act-On Software Revenue in Marketing Software Business ( 2016-2021)(Million US$)
Figure Act-On Software Revenue Growth Rate in Marketing Software Business ( 2016-2021)
Table Act-On Software Recent Development
Table Global Marketing Software Market Size by Regions (Million US$) 2021-2027
Figure Global Marketing Software Market Size Share by Regions ( 2021-2027)
Figure Global Marketing Software Market Size Share by Regions in 2027
Figure United States Marketing Software Market Size Forecast ( 2021-2027)(Million USD)
Figure Europe Marketing Software Market Size Forecast ( 2021-2027)(Million USD)
Figure China Marketing Software Market Size Forecast ( 2021-2027)(Million USD)
Figure Japan Marketing Software Market Size Forecast ( 2021-2027)(Million USD)
Figure Southeast Asia Marketing Software Market Size Forecast ( 2021-2027)(Million USD)
Figure India Marketing Software Market Size Forecast ( 2021-2027)(Million USD)
Figure Central & South America Marketing Software Market Size Forecast ( 2021-2027)(Million USD)
Table Global Marketing Software Market Size by Product ( 2021-2027) (Million US$)
Figure Global Marketing Software Market Size by Product ( 2021-2027)
Figure Global Marketing Software Market Size by Product in 2027
Table Global Marketing Software Market Size by Application ( 2021-2027) (Million US$)
Figure Global Marketing Software Market Size by Application ( 2021-2027)
Figure Global Marketing Software Market Size by Application in 2027
Table Research Programs/Design for This Report
Figure Bottom-up and Top-down Approaches for This Report
Figure Data Triangulation
Table Key Data Information from Secondary Sources
Table Key Data Information from Primary Sources

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