Global Digital Marketing Software Market Size, Status and Forecast 2021-2027

  • Published Date : 05-05-2021
  • Pages : 90
  • Report Id : 26353
  • Categories : Services

The digital marketing software market is segmented by component, software, service, deployment type, organization size, industry vertical, and region. The software component is estimated to dominate the market in 2017, while the services component are expected to witness the faster growth during the forecast period. DMS empowers enterprises to enhance the customer experience via different channels such as e-mails, text messages, social, and push notifications. Moreover, DMS also helps organizations to analyse the behaviour of customer. Moreover, incorporation of various applications such as augmented reality and virtual reality is a major driver of the software segment of the digital marketing software market across the globe.
The professional services segment is expected to hold a larger market size, whereas the managed services segment is expected to grow at a higher CAGR during forecast period. Professional services help customers to improve productivity and enhance profitability there by helping them to focus on their core business. Such services assist marketers in immediately creating business transaction. Professional services include system integration, testing and optimization, support and maintenance, and training and education. A DMS vendor has a dedicated support team serving customers globally.
In 2020, the global Digital Marketing Software market size was xx million US$ and it is expected to reach xx million US$ by the end of 2027, with a CAGR of 12.5% during 2021-2027.

This report focuses on the global Digital Marketing Software status, future forecast, growth opportunity, key market and key players. The study objectives are to present the Digital Marketing Software development in United States, Europe and China.

The key players covered in this study
Adobe Systems
Oracle
SAP
Salesforce
IBM
Marketo
Microsoft
Hubspot
SAS Institute
Act-On Software

Market segment by Type, the product can be split into
Software
Services

Market segment by Application, split into
Professional Service
Managed Service

Market segment by Regions/Countries, this report covers
United States
Europe
China
Japan
Southeast Asia
India
Central & South America

The study objectives of this report are:
To analyze global Digital Marketing Software status, future forecast, growth opportunity, key market and key players.
To present the Digital Marketing Software development in United States, Europe and China.
To strategically profile the key players and comprehensively analyze their development plan and strategies.
To define, describe and forecast the market by product type, market and key regions.

In this study, the years considered to estimate the market size of Digital Marketing Software are as follows:
History Year: 2016-2020
Base Year: 2020
Estimated Year: 2021
Forecast Year 2021 to 2027
For the data information by region, company, type and application, 2020 is considered as the base year. Whenever data information was unavailable for the base year, the prior year has been considered.


Table of Contents

1 Report Overview
1.1 Study Scope
1.2 Key Market Segments
1.3 Players Covered
1.4 Market Analysis by Type
1.4.1 Global Digital Marketing Software Market Size Growth Rate by Type ( 2016-2027)
1.4.2 Software
1.4.3 Services
1.5 Market by Application
1.5.1 Global Digital Marketing Software Market Share by Application ( 2016-2027)
1.5.2 Professional Service
1.5.3 Managed Service
1.6 Study Objectives
1.7 Years Considered

2 Global Growth Trends
2.1 Digital Marketing Software Market Size
2.2 Digital Marketing Software Growth Trends by Regions
2.2.1 Digital Marketing Software Market Size by Regions ( 2016-2027)
2.2.2 Digital Marketing Software Market Share by Regions ( 2016-2021)
2.3 Industry Trends
2.3.1 Market Top Trends
2.3.2 Market Drivers
2.3.3 Market Opportunities

3 Market Share by Key Players
3.1 Digital Marketing Software Market Size by Manufacturers
3.1.1 Global Digital Marketing Software Revenue by Manufacturers ( 2016-2021)
3.1.2 Global Digital Marketing Software Revenue Market Share by Manufacturers ( 2016-2021)
3.1.3 Global Digital Marketing Software Market Concentration Ratio (CR5 and HHI)
3.2 Digital Marketing Software Key Players Head office and Area Served
3.3 Key Players Digital Marketing Software Product/Solution/Service
3.4 Date of Enter into Digital Marketing Software Market
3.5 Mergers & Acquisitions, Expansion Plans

4 Breakdown Data by Type and Application
4.1 Global Digital Marketing Software Market Size by Type ( 2016-2021)
4.2 Global Digital Marketing Software Market Size by Application ( 2016-2021)

5 United States
5.1 United States Digital Marketing Software Market Size ( 2016-2021)
5.2 Digital Marketing Software Key Players in United States
5.3 United States Digital Marketing Software Market Size by Type
5.4 United States Digital Marketing Software Market Size by Application

6 Europe
6.1 Europe Digital Marketing Software Market Size ( 2016-2021)
6.2 Digital Marketing Software Key Players in Europe
6.3 Europe Digital Marketing Software Market Size by Type
6.4 Europe Digital Marketing Software Market Size by Application

7 China
7.1 China Digital Marketing Software Market Size ( 2016-2021)
7.2 Digital Marketing Software Key Players in China
7.3 China Digital Marketing Software Market Size by Type
7.4 China Digital Marketing Software Market Size by Application

8 Japan
8.1 Japan Digital Marketing Software Market Size ( 2016-2021)
8.2 Digital Marketing Software Key Players in Japan
8.3 Japan Digital Marketing Software Market Size by Type
8.4 Japan Digital Marketing Software Market Size by Application

9 Southeast Asia
9.1 Southeast Asia Digital Marketing Software Market Size ( 2016-2021)
9.2 Digital Marketing Software Key Players in Southeast Asia
9.3 Southeast Asia Digital Marketing Software Market Size by Type
9.4 Southeast Asia Digital Marketing Software Market Size by Application

10 India
10.1 India Digital Marketing Software Market Size ( 2016-2021)
10.2 Digital Marketing Software Key Players in India
10.3 India Digital Marketing Software Market Size by Type
10.4 India Digital Marketing Software Market Size by Application

11 Central & South America
11.1 Central & South America Digital Marketing Software Market Size ( 2016-2021)
11.2 Digital Marketing Software Key Players in Central & South America
11.3 Central & South America Digital Marketing Software Market Size by Type
11.4 Central & South America Digital Marketing Software Market Size by Application

12 International Players Profiles
12.1 Adobe Systems 
12.1.1 Adobe Systems  Company Details
12.1.2 Company Description and Business Overview
12.1.3 Digital Marketing Software Introduction
12.1.4 Adobe Systems  Revenue in Digital Marketing Software Business ( 2016-2021)
12.1.5 Adobe Systems  Recent Development
12.2 Oracle 
12.2.1 Oracle  Company Details
12.2.2 Company Description and Business Overview
12.2.3 Digital Marketing Software Introduction
12.2.4 Oracle  Revenue in Digital Marketing Software Business ( 2016-2021)
12.2.5 Oracle  Recent Development
12.3 SAP 
12.3.1 SAP  Company Details
12.3.2 Company Description and Business Overview
12.3.3 Digital Marketing Software Introduction
12.3.4 SAP  Revenue in Digital Marketing Software Business ( 2016-2021)
12.3.5 SAP  Recent Development
12.4 Salesforce 
12.4.1 Salesforce  Company Details
12.4.2 Company Description and Business Overview
12.4.3 Digital Marketing Software Introduction
12.4.4 Salesforce  Revenue in Digital Marketing Software Business ( 2016-2021)
12.4.5 Salesforce  Recent Development
12.5 IBM 
12.5.1 IBM  Company Details
12.5.2 Company Description and Business Overview
12.5.3 Digital Marketing Software Introduction
12.5.4 IBM  Revenue in Digital Marketing Software Business ( 2016-2021)
12.5.5 IBM  Recent Development
12.6 Marketo 
12.6.1 Marketo  Company Details
12.6.2 Company Description and Business Overview
12.6.3 Digital Marketing Software Introduction
12.6.4 Marketo  Revenue in Digital Marketing Software Business ( 2016-2021)
12.6.5 Marketo  Recent Development
12.7 Microsoft 
12.7.1 Microsoft  Company Details
12.7.2 Company Description and Business Overview
12.7.3 Digital Marketing Software Introduction
12.7.4 Microsoft  Revenue in Digital Marketing Software Business ( 2016-2021)
12.7.5 Microsoft  Recent Development
12.8 Hubspot 
12.8.1 Hubspot  Company Details
12.8.2 Company Description and Business Overview
12.8.3 Digital Marketing Software Introduction
12.8.4 Hubspot  Revenue in Digital Marketing Software Business ( 2016-2021)
12.8.5 Hubspot  Recent Development
12.9 SAS Institute 
12.9.1 SAS Institute  Company Details
12.9.2 Company Description and Business Overview
12.9.3 Digital Marketing Software Introduction
12.9.4 SAS Institute  Revenue in Digital Marketing Software Business ( 2016-2021)
12.9.5 SAS Institute  Recent Development
12.10 Act-On Software 
12.10.1 Act-On Software  Company Details
12.10.2 Company Description and Business Overview
12.10.3 Digital Marketing Software Introduction
12.10.4 Act-On Software  Revenue in Digital Marketing Software Business ( 2016-2021)
12.10.5 Act-On Software  Recent Development

13 Market Forecast 2021-2027
13.1 Market Size Forecast by Regions
13.2 United States
13.3 Europe
13.4 China
13.5 Japan
13.6 Southeast Asia
13.7 India
13.8 Central & South America
13.9 Market Size Forecast by Product ( 2021-2027)
13.10 Market Size Forecast by Application ( 2021-2027)

14 Analyst's Viewpoints/Conclusions

15 Appendix
15.1 Research Methodology
15.1.1 Methodology/Research Approach
15.1.1.1 Research Programs/Design
15.1.1.2 Market Size Estimation
12.1.1.3 Market Breakdown and Data Triangulation
15.1.2 Data Source
15.1.2.1 Secondary Sources
15.1.2.2 Primary Sources
15.2 Disclaimer
15.3 Author Details

List of Tables and Figures

Table Digital Marketing Software Key Market Segments
Table Key Players Digital Marketing Software Covered
Table Global Digital Marketing Software Market Size Growth Rate by Type 2016-2027 (Million US$)
Figure Global Digital Marketing Software Market Size Market Share by Type 2016-2027
Figure Software Figures
Table Key Players of Software
Figure Services Figures
Table Key Players of Services
Table Global Digital Marketing Software Market Size Growth by Application 2016-2027 (Million US$)
Figure Professional Service Case Studies
Figure Managed Service Case Studies
Figure Digital Marketing Software Report Years Considered
Table Global Digital Marketing Software Market Size 2016-2027 (Million US$)
Figure Global Digital Marketing Software Market Size and Growth Rate 2016-2027 (Million US$)
Table Global Digital Marketing Software Market Size by Regions 2016-2027 (Million US$)
Table Global Digital Marketing Software Market Size by Regions 2016-2021 (Million US$)
Table Global Digital Marketing Software Market Share by Regions 2016-2021
Figure Global Digital Marketing Software Market Share by Regions 2016-2021
Figure Global Digital Marketing Software Market Share by Regions 2021
Table Market Top Trends
Table Global Digital Marketing Software Revenue by Manufacturers ( 2016-2021) (Million US$)
Table Global Digital Marketing Software Market Share by Manufacturers ( 2016-2021)
Figure Global Digital Marketing Software Market Share by Manufacturers in 2020
Table Global Digital Marketing Software Manufacturers Market Concentration Ratio (CR5 and HHI)
Table Key Players Head office and Area Served
Table Key Players Digital Marketing Software Product/Solution/Service
Table Date of Enter into Digital Marketing Software Market
Table Mergers & Acquisitions, Expansion Plans
Table Global Digital Marketing Software Market Size by Type ( 2016-2021) (Million US$)
Table Global Digital Marketing Software Market Size Share by Type ( 2016-2021)
Figure Global Digital Marketing Software Market Size Market Share by Type ( 2016-2021)
Table Global Digital Marketing Software Market Size by Application ( 2016-2021) (Million US$)
Table Global Digital Marketing Software Market Size Share by Application ( 2016-2021)
Figure Global Digital Marketing Software Market Size Market Share by Application ( 2016-2021)
Figure Global Digital Marketing Software Revenue Market Share by Application in 2020
Figure United States Digital Marketing Software Market Size 2016-2021 (Million US$)
Table United States Key Players Digital Marketing Software Revenue ( 2020-2021) (Million US$)
Table United States Key Players Digital Marketing Software Market Share ( 2020-2021)
Table United States Digital Marketing Software Market Size by Type ( 2016-2021) (Million US$)
Table United States Digital Marketing Software Market Share by Type ( 2016-2021)
Table United States Digital Marketing Software Market Size by Application ( 2016-2021) (Million US$)
Table United States Digital Marketing Software Market Share by Application ( 2016-2021)
Figure Europe Digital Marketing Software Market Size 2016-2021 (Million US$)
Table Europe Key Players Digital Marketing Software Revenue ( 2020-2021) (Million US$)
Table Europe Key Players Digital Marketing Software Market Share ( 2020-2021)
Table Europe Digital Marketing Software Market Size by Type ( 2016-2021) (Million US$)
Table Europe Digital Marketing Software Market Share by Type ( 2016-2021)
Table Europe Digital Marketing Software Market Size by Application ( 2016-2021) (Million US$)
Table Europe Digital Marketing Software Market Share by Application ( 2016-2021)
Figure China Digital Marketing Software Market Size 2016-2021 (Million US$)
Table China Key Players Digital Marketing Software Revenue ( 2020-2021) (Million US$)
Table China Key Players Digital Marketing Software Market Share ( 2020-2021)
Table China Digital Marketing Software Market Size by Type (2014- 20209) (Million US$)
Table China Digital Marketing Software Market Share by Type ( 2016-2021)
Table China Digital Marketing Software Market Size by Application ( 2016-2021) (Million US$)
Table China Digital Marketing Software Market Share by Application ( 2016-2021)
Figure Japan Digital Marketing Software Market Size 2016-2021 (Million US$)
Table Japan Key Players Digital Marketing Software Revenue ( 2020-2021) (Million US$)
Table Japan Key Players Digital Marketing Software Market Share ( 2020-2021)
Table Japan Digital Marketing Software Market Size by Type ( 2016-2021) (Million US$)
Table Japan Digital Marketing Software Market Share by Type ( 2016-2021)
Table Japan Digital Marketing Software Market Size by Application ( 2016-2021) (Million US$)
Table Japan Digital Marketing Software Market Share by Application ( 2016-2021)
Figure Southeast Asia Digital Marketing Software Market Size 2016-2021 (Million US$)
Table Southeast Asia Key Players Digital Marketing Software Revenue ( 2020-2021) (Million US$)
Table Southeast Asia Key Players Digital Marketing Software Market Share ( 2020-2021)
Table Southeast Asia Digital Marketing Software Market Size by Type ( 2016-2021) (Million US$)
Table Southeast Asia Digital Marketing Software Market Share by Type ( 2016-2021)
Table Southeast Asia Digital Marketing Software Market Size by Application ( 2016-2021) (Million US$)
Table Southeast Asia Digital Marketing Software Market Share by Application ( 2016-2021)
Figure India Digital Marketing Software Market Size 2016-2021 (Million US$)
Table India Key Players Digital Marketing Software Revenue ( 2020-2021) (Million US$)
Table India Key Players Digital Marketing Software Market Share ( 2020-2021)
Table India Digital Marketing Software Market Size by Type ( 2016-2021) (Million US$)
Table India Digital Marketing Software Market Share by Type ( 2016-2021)
Table India Digital Marketing Software Market Size by Application ( 2016-2021) (Million US$)
Table India Digital Marketing Software Market Share by Application ( 2016-2021)
Figure Central & South America Digital Marketing Software Market Size 2016-2021 (Million US$)
Table Central & South America Key Players Digital Marketing Software Revenue ( 2020-2021) (Million US$)
Table Central & South America Key Players Digital Marketing Software Market Share ( 2020-2021)
Table Central & South America Digital Marketing Software Market Size by Type ( 2016-2021) (Million US$)
Table Central & South America Digital Marketing Software Market Share by Type ( 2016-2021)
Table Central & South America Digital Marketing Software Market Size by Application ( 2016-2021) (Million US$)
Table Central & South America Digital Marketing Software Market Share by Application ( 2016-2021)
Table Adobe Systems  Company Details
Table Adobe Systems  Revenue in Digital Marketing Software Business ( 2016-2021) (Million US$)
Figure Adobe Systems  Revenue Growth Rate in Digital Marketing Software Business ( 2016-2021)
Table Adobe Systems  Recent Development
Table Oracle  Company Details
Table Oracle  Revenue in Digital Marketing Software Business ( 2016-2021)(Million US$)
Figure Oracle  Revenue Growth Rate in Digital Marketing Software Business ( 2016-2021)
Table Oracle  Recent Development
Table SAP  Company Details
Table SAP  Revenue in Digital Marketing Software Business ( 2016-2021)(Million US$)
Figure SAP  Revenue Growth Rate in Digital Marketing Software Business ( 2016-2021)
Table SAP  Recent Development
Table Salesforce  Company Details
Table Salesforce  Revenue in Digital Marketing Software Business ( 2016-2021)(Million US$)
Figure Salesforce  Revenue Growth Rate in Digital Marketing Software Business ( 2016-2021)
Table Salesforce  Recent Development
Table IBM  Company Details
Table IBM  Revenue in Digital Marketing Software Business ( 2016-2021)(Million US$)
Figure IBM  Revenue Growth Rate in Digital Marketing Software Business ( 2016-2021)
Table IBM  Recent Development
Table Marketo  Company Details
Table Marketo  Revenue in Digital Marketing Software Business ( 2016-2021)(Million US$)
Figure Marketo  Revenue Growth Rate in Digital Marketing Software Business ( 2016-2021)
Table Marketo  Recent Development
Table Microsoft  Company Details
Table Microsoft  Revenue in Digital Marketing Software Business ( 2016-2021)(Million US$)
Figure Microsoft  Revenue Growth Rate in Digital Marketing Software Business ( 2016-2021)
Table Microsoft  Recent Development
Table Hubspot  Company Details
Table Hubspot  Revenue in Digital Marketing Software Business ( 2016-2021)(Million US$)
Figure Hubspot  Revenue Growth Rate in Digital Marketing Software Business ( 2016-2021)
Table Hubspot  Recent Development
Table SAS Institute  Company Details
Table SAS Institute  Revenue in Digital Marketing Software Business ( 2016-2021)(Million US$)
Figure SAS Institute  Revenue Growth Rate in Digital Marketing Software Business ( 2016-2021)
Table SAS Institute  Recent Development
Table Act-On Software  Company Details
Table Act-On Software  Revenue in Digital Marketing Software Business ( 2016-2021)(Million US$)
Figure Act-On Software  Revenue Growth Rate in Digital Marketing Software Business ( 2016-2021)
Table Act-On Software  Recent Development
Table Global Digital Marketing Software Market Size by Regions (Million US$) 2021-2027
Figure Global Digital Marketing Software Market Size Share by Regions ( 2021-2027)
Figure Global Digital Marketing Software Market Size Share by Regions in 2027
Figure United States Digital Marketing Software Market Size Forecast ( 2021-2027)(Million USD)
Figure Europe Digital Marketing Software Market Size Forecast ( 2021-2027)(Million USD)
Figure China Digital Marketing Software Market Size Forecast ( 2021-2027)(Million USD)
Figure Japan Digital Marketing Software Market Size Forecast ( 2021-2027)(Million USD)
Figure Southeast Asia Digital Marketing Software Market Size Forecast ( 2021-2027)(Million USD)
Figure India Digital Marketing Software Market Size Forecast ( 2021-2027)(Million USD)
Figure Central & South America Digital Marketing Software Market Size Forecast ( 2021-2027)(Million USD)
Table Global Digital Marketing Software Market Size by Product ( 2021-2027) (Million US$)
Figure Global Digital Marketing Software Market Size by Product ( 2021-2027)
Figure Global Digital Marketing Software Market Size by Product in 2027
Table Global Digital Marketing Software Market Size by Application ( 2021-2027) (Million US$)
Figure Global Digital Marketing Software Market Size by Application ( 2021-2027)
Figure Global Digital Marketing Software Market Size by Application in 2027
Table Research Programs/Design for This Report
Figure Bottom-up and Top-down Approaches for This Report
Figure Data Triangulation
Table Key Data Information from Secondary Sources
Table Key Data Information from Primary Sources

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